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(So what. How many unique visitors? 10?)
We hear this type of statistic many times per month. A "Hit" only has value when the figures are measured over time so that a rate (# hits/time unit) can serve as a general benchmark for overall site requests. Eventually, once these calculations averages are made, then they are only valid for your site. Comparing "Hits" with those from another site is invalid because you don;t have an average "Hit" count per page. Are you lost yet? How about this. A "Hit" as described above is almost meaningless.

Essentially, web traffic analysis requires more information than "Hits". Unique visitors, unique IP's, hits, page views, referring pages, are also some of the measurements that will help provide answers to specific questions. Bonfire extracts this information from your web server and analyzes the data that is relevant to your web marketing strategy. The results are then explained to you in plain english. With Bonfire, a traffic analysis program performs:

Baseline log analysis (traffic reading).
Ongoing analysis and documentation (placed in reports).
Coding primary dynamic pages for tracking purposes (some database will need to be specially programmed and named to enable us to track them).
Configuration of Web applications for viewing your general site statistics.
Traffic forecasting.
Traffic campaign benchmarking.
Log file hacker checking.

Let us make your life easier and your reports more meaningful.

Contact Bonfire 626/795-5513 or Email Us